Press accreditation for BCB is granted only to journalists and photographers, who

• visit the trade show for editorial reporting and can prove a relation to subjects of the trade show;
• work on behalf of magazines established in the bar and beverage industry;
• report for newspapers, magazines, press agencies, radio, television, online-magazines, blogs, YouTube-Channels.

• Applicants who cannot prove an editorial connection to the topics of the trade show;
• Applicants who work for public relations, marketing, and advertising departments of publishers and companies;
• Accompanying persons. 

The following will be accepted as proof of journalistic employment:

• A link to an authored article with reference to topics of the trade show;
• A link to an imprint of a medium with reference to the trade show that names you as an editor, permanent editorial staff member or author;
• the assignment of a full editorial team with reference to the trade show.

No. The mere presentation of a valid press card is unfortunately not sufficient as proof for accreditation to the BCB.

• The social media channel must be established in the industry.
  
• The social media channel is used for editorial reporting through text, photos and / or film.
  
• Editorial contributions relevant to the target group of BCB are regularly published on the social media channel in words, pictures and / or film.
  
• You have published text, photos and / or films on the topics of BCB regularly and by name on this channel.
  

In case of non-fulfilment of the requirements, incomplete applications or missing supporting documents, the organiser reserves the right to reject an application for accreditation without having to give a reason.

• Taking pictures is permitted for editorial purpose only.
• Any commercial exploitation beyond journalistic reporting is excluded.
• The material must not be used to illustrate or advertise other events than BCB.
• The photographer must ensure that the privacy rights of individuals are not violated.

• BCB allows filming for editorial coverage purposes only. Any commercial exploitation beyond journalistic reporting is excluded.
• Video recordings of exhibitors are allowed after consultation with BCB.
• In all reporting, BCB must be mentioned as the organiser.
• Live broadcasts of BCB events in full or in part are not permitted. Exceptions only with agreement from BCB.
• Filming the stage program is only permitted in short sequences.
• The producer must ensure that the privacy rights of individuals are not violated.